Arriving at the first meeting prepared, not surprised
Japanese distributors and agents tend to weigh proposals differently, and at a different pace, than partners elsewhere. This preparation closes that gap before the meeting happens.
Back to homeWhat this preparation gives you
A clear sense of what a prospective Japanese partner typically expects to see, how proposals are usually structured, and which questions tend to come up in a first meeting — so you walk in with a realistic picture rather than assumptions carried over from other markets.
A meeting that moves differently than expected
First meetings with Japanese distributors or agents often unfold at a pace, and with a level of formality, that catches visiting companies off guard. Decisions rarely happen in the room; documentation expectations can differ from what's normal elsewhere. Without preparation, a strong proposition can still land awkwardly simply because the format wasn't what the room expected.
Preparation built around your specific meeting
Rather than general cultural notes, the session works from the actual meeting you have coming up — who you're meeting, what you intend to propose, and what materials you already have. We walk through likely questions and how proposals in your category are typically framed, so the material you bring matches what the room will expect.
One session, then support through the meeting itself
A two-hour preparation session, followed by written material you can refer back to right before walking in. After the meeting has taken place, a short debrief call goes over how it went and what it suggests for the next step.
¥15,500 for the full preparation
This includes the two-hour session, the briefing note, the document checklist, and the debrief call once the first meeting has taken place.
Grounded in how these meetings typically run
The briefing draws on how proposals, documentation, and pacing are typically handled in this kind of first meeting, tailored to your product category rather than delivered as a generic cultural primer.
A debrief that closes the loop
The debrief call after your meeting is included specifically so the preparation doesn't end the moment you walk into the room — if something came up that the briefing didn't anticipate, we work through it together afterward.
Getting started
If you already have a meeting scheduled, let us know the timing through the contact form and we'll arrange the preparation session before it.
Ask about this preparationMarket Position Assessment
Still deciding whether to enter at all? Start with a read of the segment.
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